Half Truths Know Thyself Reinvent Recruiting

A Different Why…

When they ask what you do, what do you tell them?

Perhaps – you are a professional network marketer?

Or, you market this or that product?

You might also tell the the WAY you market – contact people through
Facebook, do warm market, door to door, email lists, or your blog, etc.
All true.

But. Have you found that’s enough to get another person to take action?
And is it enough to keep yourself motivated to act each day?

I finished a team call tonight, and heard myself thinking and saying
something else. Thought you might like to know…”Everything I do in this
business is to challenge the status quo. Because.

Given the drop out rate in the industry, we sure need to do something different.

“One way we’re doing this is to never make idiotic promises to others. Second,
to demonstrate how what we have, can actually help [fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][target market] make it in
their business, because we have a way for them never to hear NO again.

“Wouldn’t that be a wonderful thing for us to do – to help our friends in the
[our target market] all around the world stay in their business and make
a success of it?”

Anyway, that’s what keeps me motivated: Challenge the
status quo of our every day. Seems to keep my peeps motivated too.

Keep ya posted.
[/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]

About the author

Kim Klaver

6 Comments

  • That’s a good line to use in your context, but it might not mean much to someone who isn’t already in this particular business.

    Keep in mind that many of us are, in effect, “stuck behind enemy lines” in companies that say embarrassing things on conference calls and Webinars about how EASY our business is and EVERYONE will love our product when they try it.

    Until we are the ones at the front of the room doing the presentation, we are expected to sit quietly and be supportive. My problem is, in 21 years of marketing various products, I have never found a company I am totally in-synch with. So, I tend to do my marketing on the ‘Net, in my own way. (So I can challenge the status quo, too.)

    But, rather than jump to another company, I am working on marketing the product (that worked for me) to a specific audience that is looking for something my product can provide them, for which there is very little competition. And I am doing this on the Web, calling out to people like me who are continually fighting the genetic pull of diabetes.

    So my elevator speech goes like this, ” I market a product for people like me who want more energy, people who care about staying healthy and avoiding weight gain. This product has helped me end my food cravings and made it easy to maintain a healthy weight. Do you know anyone who’s looking for something like that?”

    Actually, I am a lot more comfortable weaving my message into the text of an article or a Web page about something millions of pre-diabetics and diabetics might be looking for — and then, let them contact me.

  • Kim, I agree with you on this (and pretty much everything you have shared), and think it would be great to help our friends stay in business and make a success of it. I am watching with heart break as someone downstream of me is making a BIG SPLASH and rising so fast, but the trail of broken promises and heartache surrounding her is going to make it harder for the rest of us eventually, when, as I will likely see happen, she will find another shining new company and get on the “ground floor” of that and rise up the same (unscrupulous) way. Yet, it does seem that these hit hard then cut and run types are making money faster than the rest of us using the short cuts we so carefully avoided. I am thinking of just branding myself and doing my “own” thing so I am not sullied by these get rich quick types that lurk into the business….

  • Well, Kim I am sure in your camp as I also am in a company that uses the usual MLM approach which is not me, so I also use your approach and “market to people like me that want pain relief without drugs”. What motivates me is to see people get rid of pain, delay aging and generally wake up to the fact that they can help their body heal and become their own physician.

  • Kim, Yes definitely challenging the status quo!
    My company uses a MLM formula to help people save money or make money.Energy deregulation will only happen once in our lifetime.

    The idea of changing one’s future can be gripping and daunting.
    When a person swims upstream, against the flow of society their true future will be found!

Leave a Comment