Thanks, Seth.
Here’s a link to the ingredients of Kraft Guacomole
WATER, PARTIALLY HYDROGENATED COCONUT AND SOYBEAN OIL, CORN SYRUP, WHEY PROTEIN CONCENTRATE (FROM MILK), FOOD STARCH MODIFIED, CONTAINS LESS THAN 2% OF POTATOES, SALT, AVOCADO, DEFATTED SOY FLOUR, MONOSODIUM GLUTAMATE, TOMATOES, SODIUM CASEINATE, VINEGAR, LACTIC ACID, ONIONS, PARTIALLY HYDROGENATED SOYBEAN OIL, GELATIN, XANTHAN GUM, CAROB BEAN GUM, MONO- AND DIGLYCERIDES, SPICE, WITH SODIUM BENZOATE AND POTASSIUM SORBATE AS PRESERVATIVES, GARLIC, SODIUM PHOSPHATE, CITRIC ACID, YELLOW 6, YELLOW 5, ARTIFICIAL FLAVOR, BLUE 1, ARTIFICIAL COLOR.
Says Godin,
“As you can see from this list of the ingredients in order of quantity, avocado is the ninth ingredient by weight, coming in at less than 2%, less, in fact, than the salt.”
Why do people buy this, he asks?
Because their values are different than his, mine, and others of us who care about what we put in our bodies. We seem to be the minority, but maybe that will change.
People stopped smoking, didn’t they?
Seth continued in his post:
“How did we get programmed this way? Is it an inevitable part of the human condition to prefer things that are bland, preprocessed and not so good for us? Or did we market ourself into this corner?”
I think big business marketed us into this corner. After World War II, the American diet rapidly turned into non-nourishing, chemical-laden, pre-processed foods. That’s why we have such epidemics of obesity and chronic disease – people are not being properly nourished. That’s also why, in our modern society, we have to take nutritionals just to stay healthy.
Thankfully it seems that more and more people these days are becoming aware of the toxins we’re exposed to, want to be healthy and eat organic, and want superior supplements to make up for the lack of our modern lifestyle. (And big business is sitting up and taking notice – the organic sector is a growing part of the food industry and most of these organic companies with the cute names have been bought by giant corporations)
Values are shifting and changing – just like the wave of people quitting smoking. Organics and supplements are the next health shift. It’s a revolution, and I am so glad to be a part of it!
Cheers,
Rani
PS – That guacamole sounded horrible.
What do you expect when you buy a jar of Pace “Chipotle Salsa”? Would you expect that “chipotle peppers” are the second-to-last
ingredient, right after “salt”, “dehydrated onions”, “cilantro”, and
“garlic”?
They buy because they don’t know better. We have grown into a fast paced world with little time to be concerned about what we eat, and as a result we suffer from obesity, cancer, and heart attacks.
I believe things are changing though as more and more organic items are popping up on our grocery shelves. I personally wasn’t aware of what I was actually eating until I joined network marketing. Network marketing has taught me and my family how to live a healthier life … and that alone is worth a million bucks. Just think how many harmful things people expose themselves to on a daily basis … from our household cleaners, to our food, to our skin care.
Julie
http://www.wellnessandbeyond.typepad.com
I agree…something else I’ve found interesting.
I was at a trade show this weekend representing Get Green Organics and I have many senior citizens interested in organic food. I was so surprised!
Curious, I asked one of them about it and they replied that because they are older now, they finally have realized the importance of putting pure things into their bodies.
PLUS, they were all computer-savvy! (at least one of the partners).
It was an eye-opener for me that everyone is beginning to really “get it”.
Korrie
https://www.networkmarketingcentral.com?profile=1280
We buy because were so busy and don’t take the time to read the ingredients. More and more people are learning about the importance of how and what we feed our body.
Your never to old to learn about good nutrition and how it can impact your health. You can pay for it now or pay for it later.
Kim: did you happen to see the interview with Seth on the Sunday Morning Show this past weekend? He was talking about a new store opening up that sells a certain kind of sweater. This sweater isn’t for everyone. And the store is looking for people who are looking for this special kind of sweater and it is exhibited in this certain kind of store that will call certain kinds of people. Niche marketing – mall retail version. Cool, don’t you think?
Nancy Reid
https://www.networkmarketingcentral.com?profile=282
Yes to all…
And Nancy–I did not see the program with seth…
But I will see if he can see how our NMC site is also a very special kind of store…
People selling stuff they USE, and that’s made a difference in their lives…
Beats those who sell stuff just to sell stuff…