One interesting thing about the network marketing business…
You often hear of recruiters defecting – leaving in a group and going to another company, like a group who left BodyWise to go to Pharmanex a couple of years ago. It happens all the time in our business.
When a company crashes, like Excel did, different top recruiter groups stick together to go to different places. In Excel’s case, one group went to Shaklee, another to ACN, and a few others elsewhere.
However, the customers don’t get together and defect. They keep right on being customers even when the recruiter groups leave.
Have you noticed that?
Yet all are focused on finding recruiters.
Isn’t that odd?
Easy come, easy go.
P.S. For most companies, over 95% of their steady income comes from people ordering the product. That would be customers, including many who started out hoping to make extra income, but who ended up as just a customer.