How do you want others to see you in your network marketing hat?
As a specialist (e.g. a cardialogist) or a generalist (a general practitioner?)
Here’s a way to tell. Is your product more expensive or less than something similar they could get at the drugstore or Wal-Mart?
Did you say more expensive? And that’s what everyone’s telling you? OK consider this:
When something matters to you, are you looking for something or someone special or a generalist?
Do you want to get heart surgery from a cardiologist or GP?
And who charges more? And whom would you rather pay more if you need heart surgery?
When something matters, we become price insensitive.
Find those for whom your special product matters. They’ll be price insensitive. Just like you are when you need that heart surgeon, or choose that Prius, that organic spinach, the natural alternative to off-the-shelf vitamins or that Grande Latte for $5.
UPDATE: Published moments ago: “WHEN IT COMES TO LOOKING natural, women are getting fed up with fakes. New data…more than 40% of its survey respondents prefer makeup with all-natural ingredients…”
See today’s Unnatural Beauty…. Think these women want special products or run of the mill stuff? Think they’ll pay more for what they want? Isn’t that your audience?