100 Customers General Present Secrets Reinvent Recruiting

Trap Question

The good prospect goes:

“How do you make money with this?” OR

“How much can I make with this?”

Suddenly you hear yourself going…

“Well, um, there are the bonuses, and uni-level commissions, – that’s
2-5 percent down 9 levels, and ahh, well, then if you sign someone up,
they pay you $150, and um, you have to purchase a certain amount
each month. It’s complex, you know…”

Here’s what I say. The whole thing is done in 15 seconds.

THEM: How do you make money with this?

YOU: “Ahh yes. Fun. OK. Tell me how much you want to earn, and
how much time you could spend each week. Then, I’ll show you what
to do to get that, based on the comp plan.

So, how much per month would you want to make, given the
time you’d put into it?

[fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][PAUSE for their answer] —
Two tidbits.

1. I ask how much time they’d spend per month (or week or day) because
that will temper any temptation of blurting out “$10,000/mo!” if they’ve
never made more than $1500/mo.

2. Once the person gives a number, it’s easier to go to the comp plan
and show what they need to do to earn it.

Here’s how.

Say the person says, “I’d want $500/mo. And I can spend 10 hours per week.”

You might offer two options that will get the idea across, of what is
involved in a business like this.

YOU. Two ways you can do that —

1. Each time you find a rep who wants to do the business, and the
person becomes a distributor for $395, they pay you $125.

So if you signed up four peeps as distributors, you’d have that $500.
That’s one way. We’d show you what to do.

2. Another way – bring in customers. For each monthly customer order
of $65, they pay us $10. So if you found 50 customers who do the $65/mo,
they’d pay you $500. (50 customers x $10).

Those are two ways to earn $500/mo.

Think you could do that if we showed you what to do?

Pause and let this sink in. If that idea sounds good to them,
you can at least chat more. I’d wait to discuss the other details
until the person first tells me, with confidence, that they’d like to
do that. These are after all, sales activities.

Best to get that out there on the first date. I do.[/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]

About the author

Kim Klaver


  • At 1st I thought you were giving a golf tip. My experience so far in this business is signing up distributors is one thing. Having them do anything is quite another. How do you deal with zero inertia? Accountability is missing like in the corporate world. I suspect people hate their jobs because they have to do something. In this business, there is no risk of failing if you don’t. Yet I don’t get paid unless they do.
    That is my dilemma. That then means to make money, I have to convince people to give this business a shot knowing only 1-10 or less will do anything. Puzzling.

  • David. Yep that’s how it is. Life gets in the way for most people.
    What kinds of things are you doing to get the business of the ground? Don’t wait on others, that’s for sure. Maybe some customer building?

    100 Customers in your company gets you $300/mo…not bad for a $9.80 monthly for the customer…

  • Kim, your strategy is great for MLM. What would you say if asked how much you earned if you were in Direct Selling? Say, if someone asks me how many machines I sell a month or how much commission I earn?????

    • Marlene Pearson —

      Very similar – “You earn from ___% to ___% each time you sell a [system/machine/whatever]. The percent depends on
      your rank (or amount of sales you’ve made that year, whatever the criteria are). So if you sell one computer system for $100,000, they pay you 3% of that – so $3,000. If you hit the top pay level, they pay you 5% – or $5,000.

      That’s the basic structure. Like Real Estate, really.

  • Hi Kim like always your answer are logical and easy to follow. You leave the choice with the client by replying their question with a question simple and effective. I can see this slotting in easily in my work. What it brings out that one has to have a pretty good understanding of the Comp Biz Plan. But in doubt call for help to explain in more details if that is what is needed but for most start-ups the questions and solutions are very similar I guess.

Leave a Comment