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Will Facebook cheapen recommendations of friends?

Facebook, the giant social network (like MySpace) has announced advertising that will be linked to members and what they like. People there like to know what their friends are doing, using and buying, so:

“user’s news feed will contain items like “Bobby Smith is now a fan of Toyota Prius.”

News feeds can be linked to outside Web sites as well, so users can tell friends about what they rented at Blockbuster or are auctioning on eBay.

Advertisers can then append ads to those tidbits of information of the millions of Facebook members. See the story here

Facebook too, has discovered that (so far anyway):

“Nothing influences a person more than the recommendation of a trusted friend.”

Two questions:

Results so far here

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Kim Klaver

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