I’ve posed the question here previously: is it love or money that’s your big motivator for doing the networking (or any other) business?
In favor of the love motivator, if you love what you’re doing and are challenged by it, you’ll stick with it more, and give off better vibes to others. Always a good thing, yes?
Second, really loving the thing you are selling makes you a genuine and authentic marketer. That’s something longed for by people who want to buy stuff today.
Third, you will always know you never sold out by selling average or less than average stuff to others – just to make a buck. (stuff = products or business)
Seth Godin adds another reason to care about what you sell, via Ramit’s financial advice blog. The gist:
In 10 years, will you be embarrassed that you sold this? Or sold for this company?
“…what I say to marketers who are stuck selling third-rate widgets in shrinking markets is that they should leave. Because when 10 years from now you’re no longer at the company, no one’s going to want your explanation that the stuff you marketed for all those years wasn’t worth marketing.”
While Godin is referring to big companies in this interview, the same principles apply to us. In the end, we all have to live with ourselves and you may be be asked to account for what you did today.
Look honestly at what you are selling others. Will you be embarrassed 10 years from now?