Aren’t those the saddest words?
Lulu told me that.
We went over why this might have happened in a recent class. Answers ranged from “maybe she kept pestering people” to “she doesn’t listen to anyone and is maybe always just waiting for a chance to sell.”
These behaviors make others annoyed with Lulu, for sure. But Lulu did worse than that…
She made promises about the money and her product that she didn’t (and couldn’t) keep.
1. Lulu sold her friends and relatives her business by promising easy income. 6 months later no one had even made their investment back. They all talked. Goodbye Lulu’s credibility.
2. Lulu also made promises about what the product would do for her aunt. And that didn’t happen. Both she and the product lost credibility.
What to do when you really believe in your business and your product, especially for the coming holidays? Follow this rule:
No promises, no problems.
EVEN IF you’ve had big results with the business or your product, end your presentation by saying something like this:
“I don’t know if this will work for you or not. But what if it does? Would you like to try it then?”
After all, do we REALLY know what will happen in the future to anyone else? Save your credibility. Never project your (or anyone else’s) results onto someone else.
We don’t really know for sure what will happen in the future, do we?
Plus, no more promises are now the new FTC regs, here.
P.S. I hope to have the edited version of the tele-class, One Liners available in the next few days. It’s from a class, holiday lines, I did recently. It ended up having lots of good one and two liners for any live meeting situation, with anyone you come across.
Great point, Kim. Let people join you with their eyes wide open.
Recruits are taught to make a list and contact their warm market. If a distributor loses face with their circle of influence it is of little consequences to the "home" office folks. After all some starter kits were shipped out and revenues received. Also now the hungry upline has a new list of contacts.
If Lulu simply told everyone she knew about her new business and asked if they would like to know more about it; she would not be out on a limb. This assumes she didn't make ridiculous claims to collect their attention. She could ask if they would like to hear about her progress.
Years ago, a wise work associate of mine responded to my approach this way, "Call me when you get your first $1,000 check."
Now that the big income claims, like, "$27,000 in my first three days", have to be seasoned with reality, I am curious to see the impact this FTC ruling will have industry wide.
It is available to maintain your credibility with your warm market and even recruit some of them to your team if you work smart and use your success as the carrot and not hype. It just takes longer.
I have heard the amusing stories where friends or family told their prospects they were getting involved and demanded their credit card info with no chance for refusal. How often is that going to work?
Poor Lulu needs to stop buying into the old school method of failing in MLM and start listening to the success techniques taught by the likes of you, Kim.
Wishing You Plenty To Live,
Awesome, awesome, awesome. I have been preaching that it is a good idea to set reasonable expectations when recruiting but I see so many others promising the moon and stars. Let me tell you, you don't need to make pie in the sky promises, you just need to sell the opportunity on the benefits. What are the benefits? Chat with your sponsor, upline, or with the company.
Exceptional post backed with good examples.
I really enjoyed this post. Very valuable information. People deserve to know the truth and to understand that your opportunity may or may not be the right thing for them. Thanks! I really enjoy your blog.