Every time a big league player comes up to bat he faces random results: he might strike out. He might get a hit. 7 of ten times they get zip.
Those are the best professional ball players. Average professional players blow it 8 out of ten times.One of the best and most loved players captured the predicament in a now famous line:
“It’s tough to make predictions, especially about the future.” Yogi Berra, New York Yankee catcher and coach.
“Practitioners of uncertainty,” Mr. Taleb called them.
As marketers, we too, are practitioners of uncertainty. We have no clue, when we’re approaching people, who will buy and who won’t. Even when we’re really good, there is no guarantee.
Let no recruiter or Internet guru seduce you to buy their stuff with any promise of assured income.
There is NEVER assured income when you’re marketing.
Because it’s not just up to you.
Thanks Kim, you say. Thanks for that uplifting news.
Now what?
Once you accept that as a marketer, you are a practitioner of uncertainty, all will be well. Because then here’s what you have to do (oh uh, am I making a promise?):
Find something with financial potential, that excites you enough so you won’t get tired easily of doing it over and over. You know, so you get better and better and maybe even great at it.
Then you’ll enjoy the trip as well as the income rewards. After all, what if it does work?
I’ve been marketing services for over 40 years, and Kim is right on! Just keep on telling your story over and over and over again.
Hi Kim
Sooo good to be back home after Knee surgery and rehab for it.. 3 weeks..
BUT I took my Purple and Green POPS to hospital and my very open-minded Dr approved them.
What a relief not to have to HIDE them and take them. And take them I was…
Tooo many good results to give up just when I needed that good whole food the most.
Always.. thanks for your marvelous products, Kim.
Yes.. telling my story is the way I go.. I never get tired of telling it.. sometimes people are on the page with me and sometimes not.. but the ending question of “Do you know anyone who might be interested in a product like this”? really is the clincher for me.. the other person doesn’t feel threatened etc.
. …no one can argue with MY story…
Gonna update my site with Dr Heidi’s new schedule for the ER Fat Burning Program. and add the POPS and see what happens.
Thanks Kim to you and Vicki and Gwen.
Mary Nolan
This is why we need to tell the TRUTH. It’s not easy, it won’t happen overnight and it WILL take time and effort. I tell all of my people this. I have turned away people because they think they can sign up and be making ten thousand per month by the end of the month. It doesn’t work that way in the real world.
We, as network marketers, have an obligation to tell those who have no job, no income source and no money that this is not the right thing for them to be doing right now. Compromising my morals by signing them up when I know they are desperate doesn’t help either one of us. Yes – the fast start money is good – but I won’t sponsor anyone until they are aware of what it takes to be successful. That is how we all should run our businesses.
Be honest up front and tell people that you don’t know what kind of income they will make. Let them know what they need to do to get to X level and be honest about the commitment involved to get there.
There’s no rejection when you are identifying.
When you ask people if they know anyone who might like to know about a product that you are offering, you are asking for referrals. Sometimes, people even refer themselves.
The outcome is uncertain, yes, but really, it doesn’t matter. It’s all about your mindset.
At one time, Babe Ruth had hit more home runs than anyone in the history of baseball. He also struck out more times than anyone in the history of baseball.
“I swing big, with everything I’ve got. I hit big or I miss big. I like to live as big as I can.” – Babe Ruth
I’d rather live life to the fullest and go down swinging, than to look back in my old age with regrets.
Paul
Eat Well. Live Well.
PurpleGreenPops.com
Great article Kim, marketing and consistency is the key to our success and the rewards can be GREAT by using this philosophy of being a practitioner of uncertainty
Honest and to the point.
Find something with financial potential, that excites you enough so you won’t get tired easily of doing it over and over. You know, so you get better and better and maybe even great at it.
That’s it! Everybody says find your passion. Find something that excites you.
Thank you.
Practitioner of Uncertainty! Brilliance! How native I was to think that I could automatically draw people to the product because the product “will automatically sell itself.” One year later and nothing to show for it! Now that I am better equipped with your course, I am meeting those who are interested in my product! Sweetness! 1 in 10 is better than 1 in 100 anytime!