Sales pitch: Ranting and raving about the wonders of your product, and predicting what it will do for the other person, plus a little techno babble, like cellular level enzymatic functioning. Rattled off by the person selling it, non-stop, in a hyperventilated state.
Sales pitch relief: Relieving the consumer of the endless barrage of sales pitches about products and opportunities, which they can’t stand to hear anymore (think Do Not Call List). Stamp out the sales pitch fluff and replace it with an authentic story instead. Preferably your own.
Sales pitch relief bill: Sponsored by Kim Klaver. Whereas: Every sales and marketing rep who has had it with fluffy sales pitches themselves hereby agrees to commit to replacing this intolerable language with their own personal, authentic story, and will tell THAT to a consumer instead.
If you support this idea, and will commit to making it happen by replacing your own sales pitch with a personal story instead, post a Reply and say “I will dump my sales pitch and replace it with my story!”
Then go ahead and post your old pitch and your new story in the Comments section. You can use pages 64-127 of the “If My Product’s So Great…” book to help you. See how others react to a real story for once. What if you get real interest in response to your real story?