Should vitamins containing artificial food colors carry warning labels?

Some of you know that Whole Food Nation, a company I own part of, is running a vitamin exchange program. Your synthetic vitamins for our whole food multi – a month’s supply.

Anyway, the first batch of vitamins have come in. I was just looking through the first 10 or so, to see who made them and how many synthetic ingredients were listed along with the numerous preservatives and other weird chemical ingredients.

Here’s what was also listed on almost every one of them. Some or all of these artificial colors:

yellow #6 Lake, yellow #5 Lake
blue #1 Lake #2 Lake

Artificial food and supplement colorings are made of coal tar and petrochemicals. Who’d knowingly eat that? Among other things, artificial food colorings are shown to increase hyperactivity and decrease attention span in a wide range of children

In a recent report which received huge publicity, Vitamins A, C and E are ‘a waste of time and may even shorten your life’ there was a big outcry from people promoting vitamins, accusing big pharma of being behind this sort of trashing of vitamins, since they promote drugs.

However, the vitamins in this big review of studies including over 200,000 subjects, were synthetic. If the sample we received is any indication, they also contained artificial food colorings.

Why then, should the recent findings that most vitamins did nothing, and perhaps increased mortality among the people taking them, be surprising?

Synthetic vitamins have been associated for at least 12 years with increased rates of lung cancer and heart attacks, and increased birth defects for women, for example.

People take vitamins because they believe it increases their health and possibly, their longevity.

Now we see that nearly all of them are not only synthetic, but have food colorings which are known to be toxic.

Is it really any surprise then that most of our vitamins might not really be safe?

Check your bottle. See if they have artificial food colorings. If so, you can bet they’re also synthetic. Goes together.

There ARE whole food supplements on the market. Go to a health food store and ask for them.

And yes, you can also send us yours and we’ll send you ours.

But for heaven’s sake, throw out ALL those vitamins that are filled with artificial food colorings and contain mostly synthetic vitamins.

You’re better off taking nothing.

About the author

Kim Klaver


  • I’ve been reading vitamin bottles and can’t even pronounce the ingedients except for the artifical colors. (That’s if I can even SEE the ingredients, the words are so tiny and my eyes are still pretty good.”


  • Walter – yep.

    Robin – the point of the labels on vitamins is to be the small print no one reads.

    People have so much to do in their lives, they have to trust that some things are what they’ve been hyped up to be. Vitamins are supposed to be “good for you” and provide some insurance that you are getting certain vitamins and nutrients in your daily diet. But the synthetic ones – nearly all people are using – have been exposed as useless or worse, and it’s just now coming to light in the press. Usually the small print means it is stuff they don’t really want you to see, else you wouldn’t buy. True for all the “small print” think? Isn’t that why it’s “small print”?

  • One of the biggest health mistakes that I see people make is this:

    They believe that if products can be sold in stores or restaurants, then it must be okay for them to consume it.

    Some things are obviously not good for you, like that chocolate cake or the soft drinks. But most people do not realize that many so-called health products are not all that healthy, and many of them are, in fact, quite harmful. Synthetic vitamins are a good example

    Paul Eilers

  • I have wondered for years why my friend who took handfuls of vitamins and supplements everyday as well as worked out regularly died of a heart attack. I never even thought that all of those pills he took could have contributed to his death. It never made sense to me why someone who obviously made so much effort to be healthy died. Of course I can’t say for sure what the real cause was, but it sure does make you think.

  • Paul, yes, no one has time to check into everything they put into their mouths, they have to trust…but slowly the truth will come out and folks who care will change…

    Sheri, yes it makes one wonder. I have a friend in Aspen who, a few years ago, was taking so many (synthetic) vitamins that one day, she nearly died and had to have her stomach pumped out – at the hospital in Aspen where she was also the chief surgical nurse!

  • Makes one wonder if there should be a change in the law. When something says ‘all natural’ it should mean 100% natural, not just over 50% or whatever the bar is.

    That is why I am happy with our ‘stuff’ because it is what it says it is on the bottle.

  • OK – I am sorry – but I am having a really hard time believing, with all of my health knowledge (and believe me that is a lot of health knowledge at the age of 61) that you people are inferring that people acutally die because they take vitamins, synthetic or not!!!!! I’d have to know a LOT more than the fact your friends took “synthetic vitamins” (as opposed to your brand that you are promoting as natural) such as: What foods are they eating? All organic? What medications are they taking? We also have to consider the air we breathe and the chemmicals we are exposed to in our daily lives in our homes. It is ridiculous to blame people’s deaths on “synthetic vitamins.”

    Folks, it is an accumulation of all things in our lives that contribute to disease and death. Ever hear of stress? My gosh – you all talk about salesmanship – this is pretty blatant as far as that goes!

    Oh, and by the way – I don’t sell anything!!!! Not yet!!

  • hi Sheri:

    You write: “It is ridiculous to blame people’s deaths on “synthetic vitamins.”

    It sounds weird, alright. Although the study said “associated with increased mortality.”

    The review of the research referred to here was a summary of some 47 other studies on the effects of vitamins.

    They included some 230,000 subjects.

    The vitamins used happened to be synthetic because that’s almost all there is on the market.

    We are reporting their findings here – that the vitamins were useless or worse.

    We sell an alternative, for sure, as do a few others, and they’re mentioned in the post.

    We’re even offering to trade ours for yours free, just to get people off their synthetic vitamins which, since 1995, have been reported to be more dangerous than helpful from groups ranging from smokers to pregnant women.

    Of course many things contribute to disease and death, you are totally right.

    Still, why take synthetic vitamins at all if they mostly give a person expensive pee and might even do damage, as these studies have reported (that are cited in the reports and reported in the news around the world.)


  • Very good article Kim, your point are very well taken.


    1. YES people should read the label

    2. People should look for a qualified certification label such as The Consumer Lab that the ingredients has been approved and tested.

    3. People should take one of each of their Vitamin Pills and put them in White Vinegar for at least 30 minutes. If the pills has not dissolved within the 30 minutes they were not made for the human body and should be trashed.

    4. Switch to LIQUID and make sure that the product can be easily be absorbed by the body. Look for scientific literature on the product and make sure that ALL ingredients listed can be looked up on the company’s website.

    5. If you find any discrepancies make sure that you report it to the FDA “they would love to hear from you” and if these companies are cheating let’s put them out of business.

    6. Resent ly a HUGE MLM company (H2#%^!*;^”) got busted for having TOO MUCH lead in several of their products and YES put them out of business also, they knew what they were doing and we don’t need them in our lives.


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